’Tis the season for holiday greeting card GIFs — at least if you want to make your holidays extra special this year.
A website called GIF the Halls is here to make your holiday GIF dreams come true. Anyone can go to the website, pick from one of the seven designs for a card, write something, and then the “GIF-card” will be displayed primarily at 773 Market Street, above the Coffee Bean & Tea Leaf in the Yerba Buena alley. Another location to be announced soon.
The cards will be projected as 100-ft animated GIFS from 6 p.m. to 6 a.m. from December 20-24th, but those who submit one will receive an animated GIF of their projection – meaning, they'll get to see passersby and everything else that happened at the location when the card went up.
So far, the submitted cards are heartwarming, which will make the experience sweeter to enjoy. "I can imagine how it might feel to be walking down Market Street and see some sweet little text projected on a wall, and feel like you've been given an intimate glimpse into someone's life," said Doctor Popular, one of the organizers of the event.
The designs were all selected by the Gray Area Foundation and include notable Bay Area artists, like Mitch Tale and Steve Teeple.
The project is by WP Engine Labs, a team from WordPress that creates new technologies for consumers to test out as well as creating new projects for the company. GIF the Halls also received some help from The Yerba Buena Community Benefit District, which selected the locations where the GIFs will be projected and 10up.
If you won’t be out of town just yet or if your family is coming to San Francisco this year, this might just be the perfect way to give them a little surprise and extra love this holiday season.
Top photo courtesy of GIF the Halls.
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